SAC
Consulting
CREATIVITY PROVIDED
// Brand Systems
// Internal Communications
// Exhibition Design
// Creative Design
// Digital Design
// Copywriting
SAC Consulting supports the growth and the prosperity of Scottish agriculture as an advisory and consultation organisation that works across many sites within Scotland and Northern England. SAC Consulting adds value to their customers and audience through professionalism, commitment and evidence.

SAC Consulting
// Brand identity and marketing

PROJECT SUMMARY
// Project: Cultivating a Unified Brand Identity for Agricultural Advisory Excellence
At Soul Creative Agency, we excel in developing comprehensive brand identity design systems that breathe life into organizations and ensure consistency across all touchpoints. This case study highlights our partnership with SAC Consulting, a vital advisory and consultation organisation serving the Scottish agriculture sector, to elevate their brand beyond their logo.

// The Challenge: Harmonising a Diverse Advisory Brand
SAC Consulting, a leader in agricultural advisory services, faced the challenge of uniting their extensive operations under a cohesive brand umbrella. While their logo was established, they needed a comprehensive design system and a clear brand language that could bring the entire organisation to life across diverse platforms. The goal was to ensure a coherent customer journey, allowing various specialised teams within their estate to maintain their individual identities while clearly feeling part of a larger, unified community. They required a graphic design services company capable of orchestrating a flexible yet consistent visual presence.
Banner design and marketing for agricultural consultancy - Soul Creative Agency, Glasgow
Folder design and marketing for agricultural consultancy - Soul Creative Agency, Glasgow

// Our Solution

A Comprehensive Corporate Identity Design System
As a dedicated branding and design agency, Soul developed a sophisticated and flexible corporate identity design system for SAC Consulting. Our integrated approach delivered:

Comprehensive Design System & Brand Guidelines:
We created a holistic design system and detailed brand guidelines that defined SAC Consulting's visual and verbal language. This provided a structured framework ensuring consistency for all future communications.

Integrated Visual Identity:
Our graphic design services extended across numerous applications, including designing impactful exhibition systems to enhance their presence at industry events.

Digital & Social Media Presence:
We developed engaging digital and social media visual strategies, optimising their visual identity for online platforms to connect effectively with their audience.

Publication Design:
We designed their quarterly magazine, ensuring a professional and consistent look that aligned with their overarching brand strategy, making complex agricultural insights accessible and engaging.

Folder design and marketing for agricultural consultancy - Soul Creative Agency, Glasgow
Brand identity design and advertising for agricultural consultancy - Soul Creative Agency, Glasgow
Magazine design for agricultural consultancy - Soul Creative Agency, Glasgow
Magazine design for agricultural consultancy - Soul Creative Agency, Glasgow
“Working with the team at Soul is always an absolute dream. They listen, take the time to truly understand our business and create beautiful, thoughtful design, allowing us to move our brand and organisation ever-forward.”
Fiona Simpson - Head of Marketing and Communications, SAC Consulting
Brand identity design and advertising for agricultural consultancy - Soul Creative Agency, Glasgow
Brand identity design and advertising for agricultural consultancy - Soul Creative Agency, Glasgow
Brand identity design and advertising for agricultural consultancy - Soul Creative Agency, Glasgow

// The Impact

Unified Presence & Enhanced Brand Cohesion
Our work with SAC Consulting resulted in a significantly enhanced and harmonised brand presence, empowering them to communicate with greater clarity and impact:

Coherent Customer Journey:
The new design system ensures a consistent and seamless customer experience across all touchpoints, from digital interactions to physical exhibitions.

Unified Yet Flexible Identity:
Different teams within SAC Consulting can now maintain their distinct focus while visibly belonging to the larger, unified brand, fostering a stronger sense of community.

Elevated Brand Professionalism:
The comprehensive brand identity design brought the organisation to life, projecting professionalism and expertise across all their advisory and consultation activities.

Stronger Visual Communication:
Through cohesive design across all materials, SAC Consulting now enjoys clearer and more impactful visual communication with its diverse audience.

Brand identity design and advertising for agricultural consultancy - Soul Creative Agency, Glasgow

// WHY SOUL

This project exemplifies how Soul Creative Agency, as a creative graphic design agency and strategic marketing design agency, delivers holistic company branding services that empower large, diverse organisations to achieve a powerful and cohesive market presence.

Brand identity design and advertising for agricultural consultancy - Soul Creative Agency, Glasgow
See how Soul can audit, design and create  your brand identity or business presence.

SOUL creative agency
// glasgow taxis

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